Growth marketing for Gold Coast tradies

More leads. More jobs. Less stress.

One connected growth system for Gold Coast tradies — combining acquisition, websites, follow-up and measurement to turn more of the right attention into trackable website enquiries and commercial outcomes.

Built exclusively for Gold Coast tradies.

  1. AttractGoogle Ads · Google Business Profile · Meta Ads · Social Media
  2. CaptureWebsites & SEO
  3. Follow upAutomations · LC Flow
  4. MeasureTracking · commercial outcomes

What we do

Core services

Five services, each with its own job — from being found in search and on Maps to staying familiar before someone searches. We start with what fits and connect them into one system.

  • Google Ads

    Be there the moment someone needs the job done.

    Local search campaigns built around the services and suburbs you want more work in, so your business is in front of people already looking for your trade — with enquiries connected back to quoted and won work wherever the tracking allows.

  • Google Business Profile

    Turn Maps views into calls and enquiries.

    We create and optimise your profile — categories, services, service areas, photos and review prompts — to strengthen your local presence across Google Search and Maps and help more of the people who find it get in touch.

  • Websites & SEO

    Fast, mobile-first, built to convert.

    Pages that load fast on a phone, make the next step obvious and are built on technical and local SEO foundations — clear service and location structure that helps search engines and AI answer engines understand your trade and your service area.

  • Meta Ads

    Reach customers before they pick a competitor.

    Facebook and Instagram campaigns that reach people before they search, keep your name familiar in the right suburbs and re-engage eligible visitors who did not enquire — so you are already recognised when the job comes up.

  • Social Media

    Show the work before they call.

    Organic Instagram and Facebook content made from the jobs you already do — selected, edited, captioned, approved by you and scheduled — so people who check your business see recent, genuine proof of the quality of your work.

Tracking, follow-up automations and LC Flow sit underneath every service, so results can be followed from first click to quoted and won work where the data allows.

The connected growth system

Most marketing for tradies is a pile of disconnected parts

A website over here, some ads over there, a Google listing you never touch, and enquiries that slip through the cracks because no one followed up in time. When the pieces do not talk to each other, you pay for clicks that never become jobs.

  • Ad spend with no clear line to booked work
  • Enquiries that go cold before anyone calls back
  • No single view of what is actually generating jobs

LC Performance connects the parts

We build and run one system where acquisition, your website, follow-up and measurement work together — so more of the right people find you, more of them get in touch, and you can see which enquiries become quoted and won work.

Four moving parts, built to work as one

  1. Attract the right local attention

    Google Ads meets active searches, your Google Business Profile and local SEO strengthen your Search and Maps presence, Meta Ads reaches people before they search and helps you stay familiar, and organic social shows real work.

  2. Convert attention into enquiries

    Websites and landing pages built on SEO foundations give visitors a clear next step on a phone and help search engines understand your services and your area.

  3. Follow up before leads go cold

    Automations and LC Flow help enquiries from connected website forms get an organised, timely response while intent is still high — even when you are on the tools.

  4. Measure what becomes revenue

    Tracking connects marketing sources to contacted, quoted and won work where the data allows — including Meta CAPI and Google offline conversion feedback when correctly configured.

What runs underneath the services

Not separate services — the tracking, follow-up and lead platform that connect the five services into one system.

  • Tracking & attribution

    We connect campaigns, forms, leads and outcomes so you can see which channels produce qualified enquiries and booked work — reported with the limits of attribution stated plainly rather than dressed up as certainty.

  • Automations & follow-up

    Automatic acknowledgements, reminders and follow-up sequences help connected enquiries get a timely response while intent is still high — so fewer opportunities are forgotten between jobs.

  • LC Flow

    LC Flow, our lead tracking and response platform, receives website enquiries from connected forms with the available source context and tracks them through contacted, quoted, won or lost — so you see commercial results, not just form counts.

    How LC Flow works

Our technology

LC Flow — the engine behind your follow-up

LC Flow, our lead tracking and response platform, is built into how we run your growth system. Website enquiries captured through connected forms land in LC Flow with the available attribution context, where they can be followed up and moved through Contacted, Quoted, Won or Lost.

Attribution is never perfect: some customers find you more than one way, so LC Flow keeps the evidence that is available rather than guessing the rest.

  • Captures connected website enquiries as they arrive
  • Keeps available campaign and source evidence with the lead
  • Tracks follow-up and Contacted, Quoted, Won or Lost outcomes

How it works

A clear, honest process

  1. 01

    Free growth plan

    Tell us about your business and goals. We map out where the opportunities are and what we would do first — no obligation.

  2. 02

    Build the foundations

    We set up the pieces that matter first: the pages, tracking and lead capture your growth depends on.

  3. 03

    Launch & operate

    We switch on and run the channels that fit your business, with enquiries from connected forms routed into LC Flow for fast follow-up.

  4. 04

    Review & improve

    We show you what is working, cut what is not, and keep refining toward more of the right jobs.

Who we help

Built exclusively for Gold Coast tradies

We specialise in growth systems for trade businesses across the Gold Coast and surrounds — the operators who win work by being findable, responsive and trusted.

Trades we work with

  • Plumbers
  • Electricians
  • Builders
  • Carpenters
  • Roofers
  • Painters
  • Landscapers
  • Air-conditioning & HVAC
  • Concreters
  • Fencing Contractors
  • Tilers
  • Waterproofers
  • Flooring Contractors
  • Plasterers
  • Solar Installers
  • Pool Builders

If your trade is not listed, get in touch — we work with related trade businesses too, and we will tell you straight whether we are a good fit.

More about who we help

Why LC Performance

A growth partner built around commercial outcomes.

Alfred Jr., Co-Founder and Growth Strategist at LC Performance Marketing.
Alfred Jr.Co-Founder & Growth Strategist

Alfred Jr. co-founded LC Performance Marketing to give Gold Coast tradies a connected, scalable growth system designed to help them compete more effectively. By bringing paid media, conversion-focused websites, local SEO, tracking, automation and LC Flow together, we create a solid foundation for sustainable growth — and we work with trade businesses only.

Our goal is simple: create more measurable value for our clients than they invest with us.

FAQ

Questions, answered

Who do you work with?

We work exclusively with tradies across the Gold Coast and surrounding areas — from solo operators to established trade businesses with multiple crews. That focus is deliberate: staying in one industry keeps our understanding of how trade customers search, compare and book genuinely current.

What marketing services do you provide for tradies?

We connect five core services — Google Ads, Google Business Profile, websites & SEO, Meta Ads and organic social media on Instagram and Facebook — with tracking and attribution, automations and LC Flow running underneath, into a single growth system. Not every business needs every part — we start with what will make the most difference for your trade, your area and your budget, and add the rest as it earns its place.

Do you manage both Google Ads and Meta Ads?

Yes. Google Ads captures people already searching for your trade, while Meta Ads works earlier — reaching people before they search, keeping your business familiar in the right areas and re-engaging eligible people who visited without enquiring. Which mix suits you depends on the service, the area, how much local demand exists and what you can invest.

Can you improve my Google Business Profile and local SEO?

We can create or optimise your Google Business Profile and strengthen the local relevance signals around it — categories, services, service areas, photos and reviews. On the site we structure service and location pages so search engines can tell what you do and where you do it. We do not promise a position; we build the groundwork that earns visibility.

Do you build websites and landing pages for tradies?

Yes — fast, mobile-first pages built to convert, with technical SEO in place from the start. We structure them by service and location, with clear content that both search engines and AI answer engines can interpret. The goal is a site that works for someone standing in their driveway with a phone, deciding who to call.

How do you track which leads become quoted and won jobs?

Website enquiries from connected forms are captured with the available source information, then followed through contacted, quoted, won or lost in LC Flow. That lets us report on the work your marketing actually produced rather than form submissions alone. Attribution is never perfect — some customers find you more than one way — so we show you where the picture is solid and where it is an estimate.

What is LC Flow?

LC Flow is our lead tracking and response platform, built into the growth system we run for you. Website enquiries from connected forms arrive in LC Flow with the available attribution context; it helps you follow up quickly and records whether the enquiry was contacted, quoted, won or lost — so marketing can be judged on commercial outcomes, not just form fills.

How does LC Flow track lead response times?

LC Flow records when a lead is first viewed and when the first action is logged against it. That gives you a clear view of speed to lead, makes a slow enquiry easy to spot, and helps your team get back to people while the opportunity is still warm.

Can LC Flow send quoted and won jobs back to Google and Meta?

When the relevant integrations are connected and enabled, LC Flow can send selected lifecycle events back through Google Ads Offline Conversions and the Meta Conversions API, including quoted and won outcomes. That helps the platforms optimise towards the enquiries that turn into real opportunities and customers, instead of treating every form submission as equally valuable.

What happens after I request a free growth plan?

We review what you have told us, look at how your business currently shows up locally, and map the opportunities we think matter most. If it looks like a fit, we come back to you with where we would start and why. There is no obligation and no pressure either way.

Get started

Get your free growth plan

Tell us about your trade business. We will map out where your best growth opportunities are and what we would do first. No obligation.

What you’ll get

  • Clear priorities for your next move
  • The biggest opportunities we would address first
  • A practical view of how the connected system could fit your trade business
Has an agency or marketer managed your campaigns before?
An estimate is fine — “Prefer not to say” is available.